Satisfaction surveys, catalysts for engagement and performance

Employee satisfaction is a major challenge for any organisation, as it has a significant impact on motivation, engagement, productivity and talent retention. Indeed, satisfied employees are more inclined to give their best, to be more motivated and more engaged in working for their employer. This can lead to better overall performance for the organisation.

The satisfaction of your teams can also have an impact on the organisation's reputation, particularly with clients, investors and potential future employees. An organisation that cares about the satisfaction and well-being of its employees sends a positive message and strengthens its image.

The satisfaction survey is undoubtedly to be regarded as a tool that safeguards the employer brand. ​It is therefore essential for organisations to ensure their employees are satisfied with their working conditions and to understand their expectations and needs.

What are the different types of internal satisfaction survey and when are they used?

Internal satisfaction surveys can be conducted in various ways to assess employee satisfaction within an organisation. They can be carried out in a quantitative manner, using standardised questionnaires with multiple-choice answers or rating scales. These quantitative surveys collect numerical data to assess employee satisfaction in an overall way and to obtain relevant KPIs (key performance indicators).

In addition to quantitative surveys, it is also common to opt for qualitative satisfaction surveys. This qualitative approach gives participants the opportunity to express themselves anonymously in comments alongside the questionnaires. These comments make it possible to explore employees' opinions, feelings and experiences in greater depth. Qualitative surveys offer a more nuanced understanding, and the results highlight trends and correlations in order to better understand employees' needs and propose suitable solutions.

It is important to note that the topics assessed in internal satisfaction surveys are tailored to the specific needs of each organisation. They may include, for example, job satisfaction, internal communication, work-life balance, development opportunities, remuneration and benefits, the working environment, company culture and management support. By adapting the topics to the concerns of employees and the organisation, internal satisfaction surveys provide valuable information for making strategic decisions and implementing improvement initiatives.

At Valeur Plus, we have developed 2 support options in the form of a survey in order to address the diversity of situations encountered and the professional contexts identified:

• The Starter satisfaction survey: a quantitative survey that allows organisations to measure satisfaction on pre-selected themes and to obtain precise, detailed results. With a long-term view, this approach offers the possibility of making regular comparisons of how employee satisfaction evolves.

• The Premium satisfaction survey: a quantitative and qualitative survey that allows organisations to obtain a cross-referenced and objective analysis of the information gathered, thereby offering relevant courses of action to improve employee satisfaction in order to create a fulfilling working environment that is conducive to the organisation's performance and success.

Can satisfaction surveys be used to identify problems within an organisation?

While the satisfaction survey provides key indicators for taking improvement or development measures, we strongly advise you to turn to the internal audit to resolve problems at their source. This tool offers a comprehensive and tailored solution for gaining an in-depth understanding of shortcomings and opportunities for improvement.

With the internal audit, the organisation benefits from individual interviews with the employees who are most representative of the situation. These in-depth interviews make it possible to go beyond quantitative results to gain a thorough understanding of the teams' needs and expectations. Conducted by Valeur Plus, they provide a privileged space where employees can express themselves freely, without fear of judgement and anonymously.

The main objective is to understand the true causes of the problem and to prevent future problems. This report makes it possible to identify the most relevant courses of action by providing a 360-degree view to improve employee satisfaction.

Why choose Valeur Plus for this type of initiative?

Calling on Valeur Plus to carry out a satisfaction survey or an internal audit guarantees, first and foremost, expertise and a neutral assessment of the situation, while ensuring the anonymity and confidentiality of the information gathered.

The variety of our consultant profiles and the wealth of their respective experience make it possible to ensure high-quality support and to propose measures in response to the diversity of the results obtained. Their skills and knowledge can also help to identify problems that the organisation might not have detected on its own.

Finally, it is important to us to establish a relationship of trust and a form of mutual goodwill with the organisation and each participant. The aim here is to build a partnership, with the mission of providing a unique opportunity to highlight any measure that may prove useful in ensuring optimal working conditions and maintaining the motivation and satisfaction of all stakeholders.

Are you convinced that using relevant indicators can play a key role in decision-making for the well-being of your teams, your employer brand and your organisation's performance? We encourage you to take the time to reflect and, if necessary, to call on the services of Valeur Plus. We are at your disposal to provide tailored support throughout this process.

Written by Cassandra Kunkel and Camille Steininger, consultants